From May 5 to 7, we participated in Zoomark 2025, the leading international trade fair for the pet sector, held in Bologna. A key meeting point for inspiration and business, where major market players gathered to share trends, innovations, and proposals to continue growing together.
1. 1. A key event for the pet sector
Zoomark is one of the most important international trade fairs for pet products. It brings together manufacturers, distributors, and professionals from around the world to showcase the latest trends, innovations, and market solutions. Participating in this event enables brands to position themselves, build strategic partnerships, and discover new business opportunities in a highly specialized environment.
For Cerdá Group, it has been an ideal platform to showcase the added value of our For Fan Pets line and reaffirm our commitment to innovation and differentiation at the point of sale.
2. For Fan Pets: excitement, quality, and differentiation
At this edition, we presented new products from our For Fan Pets line, a distinctive offering that merges the pet world with the power of the market’s strongest licenses. With characters like Minnie, Harry Potter, Star Wars, Real Madrid, Spiderman, and Hello Kitty, we help our clients stand out in an increasingly competitive sector.
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Our line is designed to meet pets’ main needs while creating value for our clients. We achieve this through three main categories:
Walk moments are essential for dogs’ wellbeing. That’s why we design harnesses, collars, and leashes that ensure safety, ergonomics, and durability. We also add the fan factor, with designs inspired by characters that create emotional connections with owners. The result: functional products that also tell stories.
Rest and feeding are also key parts of pets’ daily routine. That’s why our collection includes beds, feeders, and water bowls that combine comfort with stylish aesthetics. This turns the home into a shared space for people and pets, with a strong identity and plenty of style.
Play is vital for dogs’ physical and emotional development. Our toys are designed to stimulate active play, support dental health, and foster bonding between humans and pets. All made from safe, durable materials and, of course, featuring unique designs.
4. A rewarding experience full of connections
Zoomark was the perfect venue to share our passion for the pet sector with professionals from around the world and to continue promoting the value of licensing as a powerful tool for point-of-sale differentiation. Thank you to everyone who visited our stand to learn more about our offerings.
At Cerdá Group, we believe in the power of well-crafted ideas, products with soul, and a deep commitment to our clients. With For Fan Pets, we continue evolving a collection designed to inspire, connect, and drive sales.
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5. We keep working for you. SuperMoments Retail Lab
If you have a point of sale, this is for you! Gain free access to our Retail Lab, where you will find:
At Cerdá we are manufacturers and wholesalers specialized in licensing products and children's characters for more than 40 years. Our products help create unique moments of happiness and that is our greatest motivation. In Cerdá we strive every day to make the dreams of our children and clients a reality. Join the Cerdá family!
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