27 February 2026 / per Cerdá Group
Our collection of towels and ponchos, inspired by universes such as Disney, Real Madrid, Harry Potter and many more, not only offers functionality but also an emotional connection with the most beloved characters. With designs ranging from kids to adults, this collection becomes a unique opportunity to differentiate your business, standing out for quality and originality.
In this post, we will explore why these towels and ponchos are the perfect choice for your customers. Keep reading!
Popular licenses for all audiences
This collection leverages the power of globally recognized licenses that span all age groups. From beloved characters like Stitch and Hello Kitty for the little ones, to classic superheroes such as Superman and epic franchises like Star Wars for adults, this variety ensures there is something for everyone. With characters that go beyond simple entertainment, they become part of your customers’ daily lives.
Anime and Manga phenomenon
Anime and manga have conquered generations of fans around the world, and their popularity continues to rise. With licenses such as Dragon Ball Z, Naruto, and My Hero Academia, this collection responds to growing demand, especially among teenagers and young adults. Offering these characters on towels and ponchos not only captures this audience’s attention but also positions you at the forefront of entertainment trends.
Beyond being an entertaining product, many of the licenses in this collection, such as Bluey, Peppa Pig, and Dora the Explorer, convey educational values. These characters are perfect for attracting families, as they are associated with children’s learning and development, strengthening the emotional connection with parents.
High-quality towels and ponchos
Quality is one of the top priorities of this collection. The towels and ponchos are made from premium materials that ensure durability, softness, and excellent absorbency. Whether for the daily bath routine or a day at the pool, these products are designed to withstand frequent use while maintaining an impeccable appearance. Customers can expect a product that is not only functional, but also comfortable and pleasant to the touch.
Exclusive designs
The designs in this collection are not only based on well-known characters, but they are also exclusive. Characters such as Buzz Lightyear, Moana, or Cheese, who will premiere films this summer, are featured on towels specifically designed to leverage the cinematic release. Retailers who purchase this collection will receive promotional graphic materials to maximize the impact of the film industry’s advertising, increasing the visibility of the collection.
On-trend product
Towels are no longer just a seasonal item. They have become a fashion product used all year round in gyms, swimming pools, and in children’s daily bath routines. This turns towels into a product capable of generating sales throughout the year, offering opportunities in every season and ensuring constant rotation.
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2026 Releases: The Best of Paramount, Universal and Disney Movies and TV Series
This collection is an ideal option for both physical retail and e-commerce. Popular franchises guarantee high turnover, allowing retailers to maintain customer interest. In addition, the concept of cross-selling is highly effective with these products. If a customer purchases a towel featuring, for example, Superman, they are likely to be interested in other related products such as backpacks or apparel. The diversity of licenses makes this collection even more attractive for sales strategies in both brick-and-mortar stores and online platforms
This licensed towel and poncho collection offers high-quality products, exclusive designs, and a strong emotional connection with beloved characters, ensuring success in both retail and e-commerce. An excellent opportunity to differentiate your offer, attract diverse audiences, and secure sales throughout the year.
Take advantage of the opportunity to stand out in the market and maximize your sales in both retail and e-commerce. Don’t fall behind and start offering this unique collection today!
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At Cerdá we are manufacturers and wholesalers specialized in licensing products and children's characters for more than 40 years. Our products help create unique moments of happiness and that is our greatest motivation. In Cerdá we strive every day to make the dreams of our children and clients a reality. Join the Cerdá family!
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