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Stranger Things, the nostalgia that sells

25 July 2023 / per Cerdá Group

Stranger Things first saw the light of day on 15 July 2016. Since the first season, the series has been gaining fans who enjoy the adventures of Mike, Dustin, Lucas and Will. In this blog post we tell you everything you need to know about Stranger Things and introduce you to our new collection of the series.


1. All you need to know about Stranger Things
2. The nostalgia that sells
3. The perfect gift
4. Advent Calendar

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1. All you need to know about Stranger Things

Stranger Things is a hit American television series created by brothers Matt and Ross Duffer. The series premiered in July 2016 and is set in the 1980s in the fictional town of Hawkins, Indiana.

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The plot of Stranger Things focuses on a group of teenage friends: Mike, Dustin, Lucas and Will. One day, Will mysteriously disappears after a game of Dungeons & Dragons, which triggers a series of strange events in Hawkins. The friends embark on an exciting quest to find Will, which leads them to discover a hidden world full of secret scientific experiments and supernatural forces.


2. The nostalgia that sells

 The feeling of nostalgia has the power to evoke memories and positive emotions associated with past times. Nostalgia has become a well-known key marketing tool in recent years. The pandemic has further accentuated the longing for past times where they find the security they need to cope with uncertainty.

In addition, #BACKINTHEDAY is one of the most popular hashtags on TikTok with over 1.1 billion views. Users share food, toys and TV shows from their youth on social media, with a strong emphasis on the 1980s and 1990s.


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Stranger Things is known for its nostalgic atmosphere that pays homage to the films and culture of the 1980s, and draws inspiration from the works of Steven Spielberg, Stephen King and John Carpenter. The series combines elements of science fiction, horror and suspense, and has been praised for its strong plot, memorable characters and outstanding performances, especially from its young cast. Stranger Things has made its way into the top ten most watched series on the Netflix platform since its premiere in 2016, so sales are assured!

3. The perfect gift

Nostalgia and Christmas is the perfect combination. That's why at Cerdá Group we have developed a new Stranger Things collection to surprise your customers with beauty, stationery and home wear items that will become the ideal gift for the next Christmas season.

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At this time of year, the most daring and original customers are looking to make a difference in every detail, even on their feet. That's why our socks  inspired by the hit TV series, Stranger Things, will make them fall in love.

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And speaking of originality. Guess which product is going to let your customers' imaginations run wild - yes, our Stranger Things Stationery Set is going to be on every letter to Father Christmas!

4. Advent Calendar

The Advent calendar has its origins in 19th century Germany, where children lit a candle for each day in December until Christmas. In the 1920s, calendars were printed with windows to open each day. These windows revealed Christmas images or Bible verses. Over time, chocolates were added and are now evolving into healthier, more durable and interactive calendars.

At Cerdá Group we are aware of the importance of advent calendars in our society, which is why we have developed this Stranger Things calendar, where fans of the series will discover daily charms to complete a necklace and a bracelet.




Tell me more about Stranger Things
Find out more about our new collection here⬆️, let nostalgia invade your business and get ready for success.



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