Cerdá products

OPENING A CHILDREN'S CLOTHING SHOP, WHAT DO I NEED TO TAKE INTO ACCOUNT?

4 December 2023 / per Cerdá Group

Have you ever wondered how to open a children's clothing shop? If the answer is yes, you've come to the perfect post for you. At Cerdá we have 50 years of experience in the textile industry, focused on licensed clothing with characters for all ages. So if you are ready to start this adventure, read on.

  1. Why is it important to open a children's clothing shop?
  2. How can I open a children's clothing shop?
  3. What can licensed products bring to my shop?
  4. Cerdá, much more than just products.

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1. Why is it important to open a children's clothing shop?

If the thought "I want to open a children's clothing shop" has ever crossed your mind, these reasons will convince you:

- It is a basic need, which means that there will always be a constant demand. Children grow quickly and need new clothes frequently.
- Focusing on a specific niche, such as children's clothing, can help you differentiate yourself from the competition and build a loyal customer base. Mums and dads are willing to spend money on quality products for their children.
- Children's fashion also follows trends and styles, which can create opportunities to offer unique and attractive designs.
- Although profit margins may vary depending on the type of clothing and brand, children's clothing can often be profitable due to its consistent sales volume and customer loyalty.
- In addition to a physical shop, you can take advantage of online commerce to reach a wider audience and increase your sales.

Si prefieres centrarte en la ropa para los más pequeños: Open your own baby clothes shop.

2. How can I open a children's clothing shop?

To open a children's clothing shop and any type of business, you must first research the market and define your niche, then create a business plan that includes marketing strategies and financial projections. Complying with regulations and obtaining the necessary licences is crucial. Find a suitable location and consider whether you want a physical shop, online or both.

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A very important thing is to find suppliers and distributors of children's clothing, such as
Cerdá Group. We have many years of experience in the sector and in addition to offering licensed fashion products, we can advise you on everything you need.

Don't forget to implement effective marketing strategies to attract customers and manage your finances efficiently. Hire and train the necessary staff, and then officially open the shop, monitoring its performance and adjusting as necessary to ensure the continued success of your business.
Calculating how much it costs to open a children's clothing shop is a complex and variable task, as it depends on numerous factors such as location, store size, inventory, staffing and start-up costs. Each business is unique, which makes determining an accurate figure challenging.

3. What can licensed products bring to my shop?

If there's one thing that catches a child's attention, it's their favourite characters. Even for many children, their favourite characters are their best friends! Imagine them being able to wear T-shirts, shoes y backpacks of Stitch, Mickey, Minnie, Spider-Man...

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Advantages of including licensed products in your shop:

  • Brand recognition: Licensed products are often associated with popular characters, brands or franchises that children and parents know and love. This can increase the appeal of your shop and attract customers who are in love with them.

  • Customer loyalty: Licensed products can generate customer loyalty, as those who are fans of a specific franchise may prefer to buy products related to that licence in your shop rather than elsewhere.

  • Increased sales: They are in constant demand regardless of the season. This can increase your revenue and profit margins.

  • Differentiation: Offering licensed products can help you stand out from the competition and stand out in an increasingly competitive children's clothing market.

  • Target audience attraction: By choosing licences that are relevant to your target audience, such as popular children's cartoon characters, you can attract more parents.

 

For more information: Benefits of Licensed Products

4. Cerdá, much more than products.

If at this point you feel that our products are going to be successful in your business, these 3 points will convince you that we are one of the best wholesale clothing suppliers perfect for your business:

4.1. STOCK AND AVAILABILITY OF PRODUCTS

We have more than 22,500 m2 of logistic storage so that you have products available all year round. In addition, we have 10,000 references in stock, putting at your disposal all the fashionable characters of the moment and more than 6 large product families.

4.2. TAILOR-MADE PROJECTS

At Cerdá Group, as well as having a catalogue with a multitude of characters, many classic and trendy and based on what is most in demand each season, we have a service of ideation, design, production and manufacture of licensed products with your ideas.


We tell you more about this service here: Exclusive designs for your point of sale


4.3. AUTOMATIC INTEGRATION OF CATALOGUE / STOCKS IN YOUR DIGITAL SHOP

Our integration service for e-commerce allows you to have all or part of our catalogue on your website, immediately and effortlessly.

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Opening a children's clothing shop is a challenge, finding a quality supplier is crucial to stand out in the market. At Cerdá Group, we encourage you to incorporate licensed products to stand out and captivate your customers. You can get more information about our products by contacting us through our website, we are happy to help you in your venture!

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